Responding to Open Access: How German Museums use Digital Content

Julia Wiedemann, Susanne Schmitt, Eva Patzschke

Abstract


Museums are expected to safeguard society’s cultural heritage while also making it publicly available to all. Recently, the digital transformation increased political and societal claims on museums to make their digital content openly available. This paper explores museums’ reactions to this claim and looks at how museums currently utilize their digital content. By analysing qualitative interviews with German museum officials we have found museums to follow four different types of strategies which are ‘Societal engagement’, ‘Safeguarding of heritage related knowledge’, ‘Scientific infrastructure’ and ‘marketing ends’. These were embedded in museums’ organizational identity and the prioritising of some of their tasks.


Keywords


Museum strategy, digital content, open access, digital valorization, museum management

Full Text:

PDF


DOI: https://doi.org/10.29311/mas.v17i2.2756



Copyright (c) 2019 Julia Wiedemann

Creative Commons License
This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.
We use both functional and performance cookies to improve visitor experience. Continue browsing if you are happy to accept cookies. Please see our Privacy Policy for more information.
OK


Museum and Society

ISSN 1479-8360